These are some books I have read for a current project on modifying behaviors.

There is a lot of information in here but these are my Key Takeaways:

1. People often do not realize the reasons behind their actions and continue to follow the same patterns without thinking. This is beneficial except when it is not.

2. Techniques for change include becoming more aware of actions and making small changes slowly.

3. Variable rewards are very strong motivators.

4. Social reinforcement is very powerful.