Intertesting marketing campaign in the grocery store's alcohol aisle to let you 'try before you buy' since they can't exactly give out free samples. These are in little take-one dispensers right above or below the wine they are advertising.

These can not contain any alcohol and I would say the little strips taste more like fruit candy than wine. It doesn't make me think I'm getting a very accurate feel for how the wine tastes. Or if I am, then these wines are way too sweet. I have never actually bought any of these, and these samples did not change that, but it got me to notice them and try the samples at least.